Received this press release from YES today:
The YES Network is enjoying its highest New York Yankees ratings ever, with its primetime Yankees telecasts ranking No. 1 in New York on 27 of the past 29 game nights. YESâ€™ primetime telecasts have regularly outperformed ABC, CBS, NBC, Fox and all other New York broadcast and cable stations this summer.
Tuesday’s Yankees-Blue Jays telecast on YES registered a 7.4 TV household rating (715,000 viewers), the highest-rated and most-watched program on YES since September 29, 2005, when the Yankees-Orioles telecast scored a 7.6 TV household rating (731,000 viewers).
This suggests two things to me: People really like how this team is playing and there’s not much on in the summer.