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A New York Yankees blog by Chad Jennings and the staff of The Journal News


Let the wookiee win

Posted by: Chad Jennings - Posted in Misc on Feb 22, 2013 Print This Post Print This Post | Email This Post Email This Post

Completely random Yankees story on the night before the spring opener…

The Wall Street Journal reports that the Yankees went to court to defend its claim to the title of Baseball’s Evil Empire. A private company wanted to trademark the phrase, but the Yankees argued that they had the the rights to the phrase.

According to the Journal:

Part of the Yankees’ argument: a concession that in the baseball world, they are, in fact, the “Evil Empire.” In its legal papers, the team referenced a number of articles from the past decade using the term in connection with the Yankees, and conceded that the team has “implicitly embraced” the “Evil Empire” theme by playing music from Star Wars during their home games.

A panel of trademark judges in D.C. ruled in favor of the Yankees. Again, from the Wall Street Journal story:

“In short, the record shows that there is only one Evil Empire in baseball and it is the New York Yankees,” wrote the judges. “Accordingly, we find that [the Yankees] have a protectable trademark right in the term . . . as used in connection with baseball.”

Associated Press photo

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62 Responses to “Let the wookiee win”

  1. comet February 22nd, 2013 at 9:53 pm

    From MLBTR:

    {While the Yankees are optimistic about their chances in 2013, Jon Heyman of CBSSports.com reports that others are skeptical. One GM has his doubts that the Yankees will be playing in October. “I don’t think they are a playoff team,” the GM said. A second GM wondered why they weren’t more aggressive this past offseason and an owner suggested they’re “a little long in the tooth.”}

    I agree with above assessment!

  2. jmills February 22nd, 2013 at 9:59 pm

    Go Jays, GO! :D

  3. tucker February 22nd, 2013 at 10:05 pm

    Oh the irony is rich. As the Dodgers, Angels and others spend like a real Evil Empire, Hal
    Collects money selling T-shirts and trinkets as he spends less than the emerging EE’s.

    Wonder what Lucchino has to say about this court ruling. Didn’t he coin the term?

  4. yankeefeminista February 22nd, 2013 at 10:12 pm

    If you are going to protect the trademark to the name, start acting like the Evil Empire, Yanks! :twisted:

  5. jmills February 22nd, 2013 at 10:16 pm

    Blondie belong in the hall of fame as do Yes do prior to, Rush! One of my very favourites is, La Police!

  6. Rich in NJ February 22nd, 2013 at 10:22 pm

    They forced Bronx-Bombers.com to become NYYFans, and The Yankee Universe to change their name as well.

    Given their success, maybe their lawyers should become their baseball people.

  7. tucker February 22nd, 2013 at 10:26 pm

    All the branding in the world won’t do them a bit of good unless the product on the field lives up to standard.

  8. jmills February 22nd, 2013 at 10:32 pm

    Hi, Tucker, I did really hear that Kirk Cobain liked prog rock. Yes, ” 90125″ – great album. ” – Owner of a Lonely Heart -

  9. Chip February 22nd, 2013 at 10:38 pm

    YankeeFem said it, “if you want to be called the Evil Empire then friggin act like the Evil Empire.”

  10. blake February 22nd, 2013 at 10:41 pm

    How about the “evil accountants”

  11. Chip February 22nd, 2013 at 10:44 pm

    Posted on the last thread…given the fact that Nunez can’t really field, how about reaching out to Ryan Theriot? Solid vet, plays all over the field, has played for winners and is a solid stick against LHP.

    I know that the Rangers and Cards have touched base with him, and he hasn’t signed because he’s hoping for a starting gig…but he’s at least worth a call right?

  12. Bronx Jeers February 22nd, 2013 at 10:48 pm

    “… the team has “implicitly embraced” the “Evil Empire” theme by playing music from Star Wars during their home games”

    —————————-

    Except that they always play the “evil empire” music when the away team lineup is announced. The Yankee lineup is announced to the rebel alliance theme. They’re supposed to be the good guys.

  13. tucker February 22nd, 2013 at 11:06 pm

    Jmills, 90125 was an understated effort for Yes. Nicely done, even without Wakeman & Howe … My fave Yes album was Fragile followed by Close to the Edge.

  14. jacksquat February 22nd, 2013 at 11:06 pm

    Chip, it’s not a fact that Nunez can’t field.

    Following the season [2010], he was named by Baseball America as the eighth-best prospect, the “Best Defensive Infielder” and possessing the “Best Infield Arm” in the Yankees organization.

    Can’t give up on him yet.

    I would have him take extended infield practice every single day. He seems to play better with more consistent time in the field.

  15. Mordot11 February 22nd, 2013 at 11:06 pm

    Yeah Bronx Jeers…I was just about to type that. I always thought the Yankees should have their lineup announced to the Empire’s theme music.

  16. Chip February 22nd, 2013 at 11:09 pm

    Jack,

    But he’s not going to get regular time in the field. If he’s on this team he would be a utility player getting irregular time at various positions. It’s not a role he’s shown himself to be good at.

    Theriot on the other hand is a strong utility role player.

  17. Bronx Jeers February 22nd, 2013 at 11:14 pm

    Mordot 11

    Exactly. Embrace the dark side. :wink:

  18. Abe Peterham February 22nd, 2013 at 11:14 pm

    Does anybody know ?????
    Will they be practicing at Steinbrenner field tomorrow even though they have an away game?
    I’m in Tampa for the day and would like to stop by…

  19. jacksquat February 22nd, 2013 at 11:24 pm

    Chip, he may get more time in the field, it depends how much they want to take it easy on Jeter. They have already mentioned Jeter DH’ing vs lhp, we just don’t know what % of lhp.

    And like I said, I would work him hard on infield practice every day he won’t be starting.

  20. Rich in NJ February 23rd, 2013 at 12:37 am

    I agree that they have to be able to tolerate Nunez’s mistakes to the point where he knows that he is going to play the field no matter what.

    I would do the same with Gardner leading off.

    They tolerate mistakes and underperformance from veterans all the time.

    They have little chance to over perform as a team if they don’t start doing the same with younger players.

  21. Nick in SF February 23rd, 2013 at 2:34 am

    I saw world series champion George Kontos on TV tonight. UGH! :mad:

  22. GregD February 23rd, 2013 at 6:29 am

    I would love to be in spring training to see some of these young players. I am especially intrigued with Ramon Flores…….I think he might be the next everyday player to make an impact in NY.

  23. Chip February 23rd, 2013 at 7:08 am

    Rich,

    Some people aren’t cut out for certain roles. Nunez, some day, might be a decent shortstop but he’s absolutely brutal as a utility infielder and while he has a decent bat it isn’t strong enough to cover up for the fact that he is inept in the field. Why should the Yankees try to bang a square peg into a round hole time after time?

    Let him play short stop in AAA and if Jeter is hurt then call him up to be the regular short stop at the major league level. But if you’re looking for a utility infielder why not get a guy who has shown an aptitude in the role?

    People tend to underestimate how hard it is to be a utility guy – takes a certain kind to be able to sit for a week and then play and be productive at the plate and be proficient in multiple spots on the field.

    As for Gardner leading off, if Jeter’s healthy and Ichiro’s productive then there’s no reason to make a change at the top of the lineup. Leave Gardner where he is at 9.

    As for the charge that they tolerate mistakes and under-performance from veterans…well that’s just not always the case. Randy Winn under-performed and was cut. Jorge Posada was replaced behind the plate, Andruw Jones was glued to the bench; but more to the point, with some veterans they don’t have a choice but to stick with them due to contracts and things like that. With Nunez they do have a choice, let him try to improve by playing rather than sitting. With Gardner they have a choice (by the way he’s not a young player) and that’s two Hall of Fame players who have also led off.

    Where I would like to see the Yankees show faith in a young player is behind the plate where Austin Romine should get the nod over Cervelli and Stewart.

  24. MTU February 23rd, 2013 at 7:18 am

    A real baseball game game today.

    :)

  25. RadioKev February 23rd, 2013 at 7:23 am

    As for the charge that they tolerate mistakes and under-performance from veterans…well that’s just not always the case. Randy Winn under-performed and was cut. Jorge Posada was replaced behind the plate, Andruw Jones was glued to the bench; but more to the point, with some veterans they don’t have a choice but to stick with them due to contracts and things like that. With Nunez they do have a choice, let him try to improve by playing rather than sitting. With Gardner they have a choice (by the way he’s not a young player) and that’s two Hall of Fame players who have also led off.
    —————–

    Chip, I absolutely agree. There’s a difference between giving kids a shot, and a little bit of patience mixed in with the some of big upside talents, and sticking with failing ‘kids’ in the lineup.

    I also think it’s an overstatement to say the Yankees stick with failing veterans too. If they’re expendable, they get cut. Rightfully so, Jones didn’t make the playoff roster. His role was margenalized in the second half.

    Nunez has a chance to show some consistency this spring training. If he doesn’t, I wouldn’t fault the Yankees for not sticking with him. He’s had chances and so far he hasn’t proven to be up to snuff in the field.

  26. RadioKev February 23rd, 2013 at 7:31 am

    MTU February 23rd, 2013 at 7:18 am
    A real baseball game game today.
    ———–

    Yes! Too bad there’s no video, right?

    Gives me some time to watch Life of Pi on iTunes…

  27. jmills February 23rd, 2013 at 7:35 am

    Baseball today?…Absolutely Fabulous!

    http://www.youtube.com/embed/t.....#038;rel=0

  28. MTU February 23rd, 2013 at 7:44 am

    Kev-

    The upcoming Blue Jays game is televised.

  29. MTU February 23rd, 2013 at 7:46 am

    As the Romans would say, “Let the games begin.”

    Time for the most important meal of the Day.

    :)

  30. RadioKev February 23rd, 2013 at 7:49 am

    MTU,

    Yes, we’ll need to depend on pitch by pitch updates by Chad from today’s game, then.

    Did you know it’s easier to peel a banana from the bottom end? The more you know.

  31. Rich in NJ February 23rd, 2013 at 7:50 am

    Chip

    Nunez has never been given an extended opportunity, neither was IPK. AJack was never been given a chance, nor was Montero. Nova was removed from the rotation in 2011 even when he was pitching well. Hughes has been shifted to the pen even when he was doing well as a starter, same with Joba.

    Vasquez remained in the rotation for a long time even when he was ineffective, same with AJ and Garcia, and even Pavano at one time.

    Jeter should bat 2nd. Ichiro 9th. Ichiro hasn’t played like a HoFer for two years.

    You cite Jones, but he got a chance, unlike Maxwell.

  32. Ys Guy February 23rd, 2013 at 7:50 am

    gardner’s had a better obp than ichiro for 3 seasons, sees one more pitch per PA and steals twice as much as ichiro.

    he’s already a much better leadoff man than ichiro.

    so i dont see where they have to ‘put up with’ anything regarding gardner at leadoff.

  33. Chip February 23rd, 2013 at 7:56 am

    MTU –

    I think tomorrow’s game is televised (at least on YES) today’s isn’t since it’s a road game.

    RadioKev –

    Exactly. If Nunez shows some defensive skill this spring then I have no problem with him assuming the bench role. But we’ve already heard from Chad that even in drills Nunez has looked pretty brutal in the field; we’ve seen him look bad out there the last two years and if the problem is that he’s not getting enough regular playing time to stay in a groove defensively or offensively, then a role as a utility infielder and bench player isn’t one he’s suited to. There’s nothing wrong with that. Not everyone is cut out to do what Enrique Wilson, Miguel Cairo or Luis Sojo did. Guys like Nunez are used to playing every day, they’ve been doing it since they were little kids, they were never asked to sit on a bench for 5 games at a stretch and then come into a game cold – it’s a hard thing to adjust to and it is why so many guys who put up good numbers in the minor leagues don’t translate into good bench players (Andy Phillips comes to mind).

    A couple of years ago Cashman said that guys like Nunez and Brandon Laird could be important components of the Yankee bench and would play multiple positions. I always thought that the best way to prepare them for that role was to have them do it at AAA. Let them sit a few days, play different spots, pinch hit…things like that to prepare them for what they would be asked to do at the ML level.

    But again, back to the original point, Nunez might some day be a good short stop but it doesn’t look like he’ll ever be a good utility infielder – so why not go get one?

  34. jmills February 23rd, 2013 at 7:56 am

    Hey, YS, here’s betting Reyes lasts more than 100 games. If not, Colby can do it as the Gose is centre ready.

  35. MTU February 23rd, 2013 at 7:57 am

    Kev-

    ” Did you know it’s easier to peel a banana from the bottom end?”

    All I know is that I hope the Yankees don’t slip on your peel.

    :)

  36. Ys Guy February 23rd, 2013 at 7:59 am

    its the first ‘game day’.

    to me, that’s bigger than the day P’s and C’s report.

    there will be baseball pretty much every day from today till the All Star break!

    enjoy :)

  37. MTU February 23rd, 2013 at 8:00 am

    Mills-

    You must be a happy camper after the OS the Jays had.

    ;)

  38. MTU February 23rd, 2013 at 8:02 am

    Y’s-

    I’m just curious.

    If you don’t mind.

    What type of restaurant do you own ?

  39. Rich in NJ February 23rd, 2013 at 8:02 am

    I love ST up until like the 3rd week of March. Then it gets a little tedious and the players seem to be going through the motions until the real games start.

  40. MTU February 23rd, 2013 at 8:03 am

    Rich-

    Real baseball has to be better than endless speculation.

    In fact, it ends much of it.

    :)

  41. jmills February 23rd, 2013 at 8:05 am

    Banana leftovers I toss on the HWY being break down ready and all. Anyways, some small animal might come along and have a feast. Plastics I keep in the car until home,…..then I throw ‘em out to the hungry recycled ones.

  42. MTU February 23rd, 2013 at 8:06 am

    Will Upton-squared become the new Math ?

    Or will it just be a form of subtraction ?

    Waiting to see.

  43. Rich in NJ February 23rd, 2013 at 8:06 am

    MTU

    Real baseball beats almost everything.

  44. MTU February 23rd, 2013 at 8:07 am

    Rich-

    It’s been a cold Winter.

    Time for things to heat up.

    ;)

  45. jmills February 23rd, 2013 at 8:07 am

    MTU, yes, hail to the OS, this actual season is overated.

  46. Chip February 23rd, 2013 at 8:08 am

    Rich,

    Javy Vazquez was demoted to the pen. AJ Burnett was shipped to the Pirates. And in both cases the reason they lasted as long as they did was because $12 million is a lot to spend on a mop up relief pitcher.

    Freddy Garcia was bounced out of the rotation pretty quickly and then returned to it when he pitched effectively out of the pen and injuries opened up a spot and was sent back to the pen when he pitched poorly.

    Andruw Jones was left off the playoff roster.

    Justin Maxwell was a tough loss, but that was a number crunch – he was out of options, Jones had been good in his role the year before and the Yankees made a choice, it turns out to have been the wrong one.

    IPK had a piss poor attitude when he was bad and sent to the minors and he and Jackson were traded for a talented player

    Montero was given a shot to catch – there are tons of people around the game who will say that the Yankees went too long with him as a catcher and should have worked him out at other spots, but they didn’t…guy just isn’t a good catcher and we’ve seen that the organization’s philosophy at this time values defense over offense behind the plate (FWIW: it will be interesting to see how long the M’s stick with Montero back there with the way Zunio is progressing)

    Nunez isn’t going to get regular playing time. If he’s on this roster it will be as a utility infielder and that means sitting for 3 or 5 days between games and then playing in whatever position you’re called upon to play in. Like I said above, there’s nothing wrong with not being able to thrive in that role, but it is the role that the Yankees need filled.

  47. MTU February 23rd, 2013 at 8:09 am

    Mills-

    Maybe you and Jays could throw a bone our way.

    We’re hungry for victory.

    ;)

  48. Ys Guy February 23rd, 2013 at 8:11 am

    mtu, its kind of an ecclectic small diner-ish place. kinda hard to describe.
    we do breakfast and lunch every day and dinner on the weekends.
    we make everything from scratch especially the buttermilk biscuits, excellent pancakes, great coffee.
    very comfortable setting, very kid friendly
    there are toys puzzles and games everywhere for people to play with and wind-up toys on every table.
    and everything in the store, including your table, your plate and the lamp on the table is for sale.
    its very unique for sure.

  49. MTU February 23rd, 2013 at 8:14 am

    Thanks for satisfying my curiosity Y’s.

  50. Rich in NJ February 23rd, 2013 at 8:15 am

    Chip

    But it took forever to make those moves with veterans after they failed completely for long periods or were merely performing well below expectations. The kids were afforded no such extended window even though that is precisely what development requires for most young players. It is often said, with good reason, that a kid only sticks here if he has a very short adjustment period. That is the exception rather than the rule, and it is the primary reason this team is so old.

  51. jmills February 23rd, 2013 at 8:17 am

    I like wind up toys – dependable. YS, I’ve got a lot of very fantastic lighting in my home,….and none of its up for sale unless I get desparate :D My friend has a home that doubles over as a store. His crystal bowl circa 1929 fixture now illuminates my kitchen.

  52. Chip February 23rd, 2013 at 8:18 am

    As for Nova in 2011 – again it was a numbers thing. The Yankee rotation was CC, Hughes, Colon, Garcia and AJ – Nova stepped up when someone got hurt but if you look at the stats the guys who were pitching poorly that season were Hughes (who you weren’t going to cut) or AJ who you couldn’t do anything with. So when everyone was healthy they needed to send someone down and Nova was the only guy they could send down. But he was back up and pitching in the playoffs – that seems like a show of faith to me.

  53. randy l. February 23rd, 2013 at 8:19 am

    “we make everything from scratch especially the buttermilk biscuits, excellent pancakes, great coffee.
    very comfortable setting, very kid friendly
    there are toys puzzles and games everywhere for people to play with and wind-up toys on every table.
    and everything in the store, including your table, your plate and the lamp on the table is for sale.
    its very unique for sure.”

    ysguy-

    hey , your place sounds interesting.

    your wife come up with the idea? :)

  54. MTU February 23rd, 2013 at 8:23 am

    We’ve got our fair share of Entrepeneurs here on the LoHud.

    To my way of thinking small buisness owners are the lifeblood of America.

    I am always impressed by their courage and independence, and I salute them.

    I never had any more nerve than to collect a paycheck from someone else.

    You have to be special to run a successful buisness.

    ;)

  55. Doreen February 23rd, 2013 at 8:23 am

    Chip, stop making sense!! LOL

  56. randy l. February 23rd, 2013 at 8:27 am

    mtu-

    the first rule of entrepreneurship is to do something you love.

    you’d have no trouble having a desert wilderness guide business that specialized in breakfast burritos :)

  57. Chip February 23rd, 2013 at 8:27 am

    Rich in NJ February 23rd, 2013 at 8:15 am

    Chip

    But it took forever to make those moves with veterans after they failed completely for long periods or were merely performing well below expectations. The kids were afforded no such extended window even though that is precisely what development requires for most young players. It is often said, with good reason, that a kid only sticks here if he has a very short adjustment period. That is the exception rather than the rule, and it is the primary reason this team is so old.
    ——————

    I’m all in favor of development – like I said, I would like to see Romine given the chance to be the regular catcher. What I’m not in favor of is trying to force the issue.

    What do you need most from a utility infielder? The ability to play different spots in the infield well right? Nunez hasn’t just struggled at it, he’s been brutal at it. He doesn’t get benched after a game where he made an error at 2nd because he made an error at 2nd. He gets benched because utility infielders don’t play every day. What would you like the Yankees to do, bench Derek or Cano or Youk so that Nunez can get regular playing time? That makes no sense. You sit your starters when they need to be sat; not so that your utility infielder can play more. That’s why I say go out and get a guy like Theriot, someone who has shown he can sit for a week and then play well in the field at any position.

  58. MTU February 23rd, 2013 at 8:29 am

    Randy-

    I’d have to work the Photography in too.

    That sounds like good advice. Do something you Love.

    Your motivation was particularly interesting.

    ;)

  59. jmills February 23rd, 2013 at 8:33 am

    YS’ place is ten minutes from the Newark airport. He’s having me for dinner, right, Hannibal? :D This all reminds me of that Twilight Zone episode, ” How To Serve Humans “

  60. Chip February 23rd, 2013 at 8:33 am

    and the primary reason the team is so old is that they handed out long term contracts to veterans who are now getting old. Secondary reason is that they’ve been bad at developing kids in the minors.

    The Jackson/Kennedy for Granderson deal was the right deal to make. Jackson was (and is) a strike out machine like Granderson, but unlike Granderson didn’t have power. Very good prospect but you have to give to get and the Yankees made a choice.

    Montero we’ve been over. The organization – my guess is due in large part to Girardi’s input – is placing a premium on defense over offense behind the plate and Montero doesn’t fit that mold and the Yankees were able to get a young top of the rotation arm for him as well as a good pitching prospect – hasn’t worked out to this point, but that’s not to say it won’t.

    As for the lineup. My guess is that Jeter will leadoff with Ichiro in the two spot so that when you get down to Gardner at 9 it will be Gardner, Jeter, Ichiro when the lineup turns over.

    Full lineup (against RHP) will probably be:

    Jeter – SS
    Ichiro – RF
    Tex – 1b
    Cano – 2b
    Youk – 3b
    Pronk – DH
    Granderson – LF
    Romine – C
    Gardner – CF

    Bench: Stewart/Cervelli, Nix/Nunez, Rivera, Dan Johnson/Ronnier Mustellier/Corban Joseph

  61. MTU February 23rd, 2013 at 8:43 am

    New thread —–>

  62. randy l. February 23rd, 2013 at 8:47 am

    mtu-

    oh yeah the photography is a must. i forgot that.

    here’s and instant business for you:

    dye sublimation photo tiles.

    i order about $5,000 a year wholesale from this local artist :
    http://artfromwellfleet.com/CapeCodTiles.html

    i had her put her images on 4×4 photo tiles with cork on the back . people use them for coasters for a cup of coffee or drinks .

    dye sublimation isn’t the kind of image you get on a mug at a photo store. it’s done with high quality dye sublimation inks and is permanently fused into the tile with a heat process. just google dye sublimation.

    it’s kind of boring doing the actual process so this artist/photographer has it done for her. she just does the photography.

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